This article sounds what seems to me to be something of importance for the way we think about Social Media in the church. Part of the “herd†movement toward ever more immersive and immediate adoption of “making public†and “giving permissions†for apps to leverage our member info is raising questions about what we may be surrendering in our haste to “open it upâ€. We may be giving away more information than we realize.
Scoble and many others say it is because of SEARCH that Facebook has done the about face on privacy.
This author is not too comfortable about this.