Shel Israel (co-author with Scoble on Naked Conversations) has an interesting observation on Digg that should suggest to the church or its supporting organizations that “finding what is relevant” is for us, certainly NOT likely to be found in mass culture. While it is certainly useful to KNOW what mass culture is interested in, from the perspective of church people, we need our own “DIGG”, with its own taxonomy (for that amtter, we need our own Google , too)
Naked Conversations: Why I don’t dig Digg
I think it is very, very hard to let people find what is relevant to them and for a company to do that for masses of people. I look forward to using any tools that can help me find stuff that I personally consider either interesting or useful.