PR without Action

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“Just about everybody in the world knows what we’re against,” SBC president Bobby Welch has said. “The overriding thing that has to happen now is the world needs to be reminded in no uncertain terms of what we’re for.”

It’s going to take another 25 years to undo what 25 years of virulent , smug hate and hostility has reaped. And that’s if they change their direction NOW.

The BCE’s Parham said while the ad portrays “a denomination with a central focus of caring for those who suffer,” that image “has no substance” in a Cooperative Program budget that allocates about five cents of every dollar for human needs.

“The ad masks the real nature of the SBC and misdirects viewers about the denomination’s priorities,” Parham said.

Kind of like “Compassionate Conservatism” eh?

One Reply to “PR without Action”

  1. ericisrad

    Unfortunately, it takes a long time to build things up, while it takes almost no time at all to destroy things. That’s not to say that God can’t work miracles, but just to say that the tendencies with humans is not the greatest thing 😛

    Peace,

    Eric

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